Friday, March 15, 2013

New Provence Maps for Cool Tourists

 
I loved the Cool Tourist map of Arles as soon as my friend Sébastien Lopez sent it to me; Seb co-owns the Arles-based company, Cool Tourist, that produces it. Yes, businesses pay to be included  (300€ or 500€ for half- or full-size ads) but I love the creative idea, the strong graphics and I love that the ads are personalized, with the name and photo of each business owner. Nice touch! The first print run on the Arles map was 50,000 and Seb thinks you may still find them (free) in some of the participating hotels, shops and restaurants. The plan is to reprint once a year and the 2013 Arles map will be available in early May. But the really fun news here is that Seb and his partner, Alexandre, got such a great response to the first Arles map that they're now working on a version for St. Remy...along with a map of the vineyards and olive oil domaines in the AOC Alpilles region; those maps come out in early May as well. (Those will have the cities on the front and the surrounding area on the back.) Then, maps for Uzes, Aigues-Morte and possibly the Southern Luberon will follow. For more info, the Cool Tourist website is here, their Twitter is here and their Facebook page is here. Or, email them: sebastien@thecooltourist.com or alexandre@thecooltourist.com

Photos: The Cool Tourist St. Remy Map 2013 will be out in early May. The inside front and back of the 2012 Arles map looks like this. Four examples of the many advertisers on the 2012 Arles map. The Wines and Olive Oil Map of the Alpilles will also be out in early May.

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5 comments:

  1. Jules, I only came across the Arles map recently and as a wannabe Arlesienne, I have to say that they did a great job! They really are the good places to go AND the ones that are *ahem* nice to us non-Frenchy folk to boot. Not always the case in other places...!

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  2. Julie, it's much fun and detail (olive oil domains)! Thank you.

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