Michelin has launched a new "experience" brand called Michelin Food & Travel, in conjunction with niche tour operator Roadtrips Inc. The idea is to give food lovers behind-the-scenes access to Michelin-starred restaurants; guests can enjoy cooking classes, guided excursions, food and wine tastings, truffle hunts and all sorts of other custom experiences that get them up close and personal with their favorite Michelin-starred chefs. Guests customize their itineraries, choosing dates, destinations and hotels. The program has initially launched in Paris, Provence and the Cote d'Azur, although destinations in Italy, England and wider Europe will be added shortly. To read all about it: Michelinfoodandtravel.com.
Photos: (Top) Imagine exploring the Camargue on horseback wth cattle rancher Jacques Bon, here with son Frédéric. The Bon family owns the luxury hotel and ranch Le Mas de Peint, not far from Arles. (Center) The view from the terrace at Mas de Pierre in St. Paul de Vence, one splendid hotel option. (Bottom) Marc de Passorio has one Michelin star at his restaurant at hotel Vallon de Valrugues in St. Remy. A day spent with Marc might include shopping at the local market, cooking lunch together, a visit with an olive grower and more.